Dog Shampoo

For dogs who are loved like family and occasionally smell like a pond. Discover our prebiotic dog shampoos, designed to gently cleanse the coat and leave it soft and fresh. Choose Mr Dudley or Lady Lucia for your next bath-time ritual.

Rachel using Filthy Animal dog shampoo on her dog Betty

“Betty, like lots of Frenchies, has really sensitive skin. We love these shampoos as they never aggravate her skin and she smells great for days.”

Rachel & Betty the Frenchie
★★★★★

“Gorgeous doggy shampoo, lovely for my little old gent who looks, feels and smells amazing after his wash … Highly recommend ✨”

Kellie · Customer review on Judge.me
  • Cruelty free
  • Sustainable ingredients
  • Natural ingredients
  • Made in the UK
  • Hypoallergenic
  • Prebiotic odour control

Featured, stocked & trusted

  • Dog-Friendly Manchester featured our Sober October dog walks guide
  • Renaker Glow Up events for Renaker residents at Deansgate Square
  • Galadriel & Libertyne Stocked in Switzerland, via Faire wholesale
  • Judge.me Customer reviews
Luxury prebiotic dog shampoo bottle, hypoallergenic odour control, 200ml
Luxury Prebiotic Dog Shampoo for sensitive skin and odour control

Lady Lucia's Hypoallergenic Prebiotic Dog Shampoo

Regular price £18.99
Sale price £18.99 Regular price
Unit price
Mr Dudley's luxury prebiotic dog shampoo, hypoallergenic odour control, 200ml
Mr Dudley's luxury prebiotic dog shampoo for sensitive skin, 200ml

Mr Dudley's Hypoallergenic Prebiotic Dog Shampoo

Regular price £18.99
Sale price £18.99 Regular price
Unit price

A proper wash for an improper dog

Muddy walks, pond visits and questionable rolling decisions happen. When it is time for a full bath, a rinse-off dog shampoo is the starting point for a fresh coat. Our prebiotic range brings a little home-spa treatment to the bathroom, even if your dog has other plans.

Need a refresh between baths? Explore our dry dog shampoo.

Choosing your dog shampoo

Start with the product details: fragrance, ingredients, bottle size and directions for use. Mr Dudley's shampoo has a Crisp Linen fragrance, and Lady Lucia's shampoo comes in our Cashmere Powder fragrance. Both belong to our prebiotic grooming range and are suitable for puppies from 6 weeks.

ShampooFragranceSizeUse
Mr Dudley's Prebiotic Dog ShampooCrisp Linen200mlRinse-off, for a full bath
Lady Lucia's Prebiotic Dog ShampooCashmere Powder200mlRinse-off, for a full bath

What does prebiotic mean?

Prebiotics are ingredients that support beneficial microorganisms. Our shampoos contain a prebiotic complex as part of their grooming formula. Discover the thinking behind our range on the Why Prebiotic page.

Frequently asked questions

How do I use the shampoo?

Follow the directions on your chosen bottle, including any dilution and rinsing instructions. Check the product page before use and avoid contact with your dog's eyes and mouth.

How often should I wash my dog?

There is no single schedule for every dog. Coat type, lifestyle and the product instructions all matter. Read our guide to washing frequency by coat type to help plan your grooming routine.

Which shampoo should I choose?

Compare the fragrance, ingredients and directions on each product page. If your dog has known ingredient sensitivities, check the full ingredient list before choosing.

Can I use it as a puppy shampoo?

Yes. Both shampoos are suitable for puppies from 6 weeks old. Use lukewarm water, keep the lather away from eyes and ears, rinse thoroughly and dry your puppy well so they don't get chilly. Our guide to giving your puppy their first bath walks you through it step by step.

Is it suitable for dogs with sensitive or itchy skin?

Both shampoos are hypoallergenic and contain a prebiotic complex, so they are made to be gentle on sensitive, itch-prone skin. They are grooming products rather than treatments, so if your dog is persistently itchy, red or losing fur, please speak to your vet. Our piece on why Frenchies are basically tiny dermatology patients covers sensitive-skin care in more detail.

What is the difference between shampoo and dry shampoo?

A rinse-off shampoo is used for a full bath. Our waterless dry dog shampoo foam is for refreshing the coat between baths without rinsing. Choose the product that suits the clean-up you need.

Can I use human shampoo on my dog?

Not as a regular thing. Dog skin has a different pH to ours, so human shampoo can upset its natural balance. We explain more in can I use human shampoo on my dog?

Related reading

Ready for bath time? Choose your dog shampoo.

Shop dog shampoo